Last week our three National Business Management classes spent a morning at Johnstons of Elgin, receiving a tour of the mill and an insight into manufacturing and ethical issues which relate to their classroom learning on the Operations topic. Pupils also received a Marketing presentation and came up with some very creative marketing concepts of their own to promote the company’s luxury cashmere and vicuna knitwear. The trip ended with a visit to McDonalds and a great day out was had by all.
Thanks to Johnstons of Elgin for their continued support with this trip each year.
